Vincent Haycock is a director with a vivid sensibility, beloved of some of the most influential names in music, fashion and commercials. Vince has worked as a director and photographer for an array of iconic, globally recognised artists including Harry Styles, Paul McCartney, Lana Del Rey, Kelsey Lu, Spiritualized and U2. He came to prominence as the Creative Director of Calvin Harris’ album “18 Months”, directing a celebrated series of music videos including “Feel So Close”, which won him an MTV Moon Man. The album went on to spawn nine Top 10 singles. Vince’s work with Florence + The Machine is particularly well documented. He is often cited as a key influence on the artist’s evolving style. Together, they created “The Odyssey”, a feature-length visual album. The two also recently collaborated on a photographic book “Don’t Go Blindly Into The Dark”. He recently worked with long-time collaborator Willo Perron and Associates to direct the live show for Florence’s hotly anticipated performance in Hyde Park. In 2019, his stirring video for “Dead Boys” by Sam Fender won Best Rock Video at the UKMVAs and was widely praised for its sensitive depiction of suicide and men’s mental illness. Vince has directed commercials for multiple global brands, including Apple, Sonos, Volvo, Corona and Audi. An occasional self-shooter, Vince has also shot two documentaries for Apple, demonstrating the capabilities of the iPhone XS. Vince currently lives in Los Angeles and returned to Somesuch for UK & US representation in Autumn 2019.