Do I live the way I want to? Everybody knows the feeling which comes with that question. A human dilemma – being torn apart by what you feel is right and what you think is wrong. A film about self-determination. Focusing on the process, the journey – with euphoria and anxiety constantly taking turns. Exploring the “man against self“ conflict, the project aims to challenge traditional ways of brand communication.

Thilo Gundelach is a German filmmaker who is curious about human nature and drawn to minimalism. His work focuses on the ambivalence of our transitory existence and aims to be engaging, yet sensitive. Filmmaking for him is about creating an experience. He is always looking for that nuance, that moment of truth.