'My Block' has been hailed for its bold depiction of black British identity while taking aim at police brutality, like a UK answer to Kendrick Lamar’s Alright. The song touches on what Che Lingo perceives as the injustice surrounding his friend Julian Cole, who had his neck broken and was left brain-damaged by police after an incident at a Bedfordshire nightclub in 2013. “Later on, three of the officers lied about what happened in their statements and were then convicted of gross misconduct and fired from their jobs,” said Che Lingo. “The family got no compensation, no one was criminally charged, and I know people who have gone for prison for less.” “It’s important to know where you came from. Good and bad, the place I grew up; just like it is for anyone, is a big part of who I am. 'My Block 'is about making what you have work for you and being proud of where you’re from, even when you think that might work against you for where you want to be. It’s about walking through adversity with faith and believing you are deserved.”
Cinematographer turned director Nos cut his teeth in documentary and music directing some of the UK’s most exciting rap talent in Octavian, Ms Banks, and IAMDDB for the recent revival of YO! MTV Raps and CH4 documentary ‘Pirate Mentality. He sports a strong body of work for brands including Lacoste, Fred Perry, and Reebok. He’s also recognised by his intimate live performances for the likes of Ed Sheeran and Lewis Capaldi.