Sad day is a short musical film for FKA twigs' album MAGDALENE. The film occupies an elastic space between narrative filmmaking and performance art, and much like the album for which it is grown from, the overall experience is exploratory above all else.

Hiro Murai is a Tokyo-born filmmaker based out of Los Angeles. He has directed music videos and commercials for a variety of artists and clients including Childish Gambino, Flying Lotus, Queens Of The Stone Age, Beats by Dre, and Nike. He has since gone on to direct for television and feature films, including Donald Glover's hit series 'Atlanta' on FX, ‘Barry’ on HBO, and Amazon’s original film ‘Guava Island’. He has won numerous awards for his directing, including a Grammy, an Emmy, a Golden Globe, and most recently, the Grand Prix in Entertainment for ‘This Is America’ at the 2019 Cannes Lions festival.