The script for this spot was sourced through a website called SpecBank where hundreds of un-produced scripts are available for aspiring directors to find material to build up their reels. The original version of the script was written by Dan Sorgen & Andrew Reizuch (Saatchi LA) and was intended for US brand Kashi Foods. We adjusted the script to Burger King as we felt the dark humour suited the brand. We uploaded the spot to Reddit where it reached the global number 1 position within 2 hours. The spot was also nominated for two YDAs.

Daniel's filmmaking began in the realm of TV. He directed several seasons of the UKTV commissioned drama-doc series Murder Maps and was also one of the co-creators of 'Myths & Monsters', a 6 part animation documentary series for Netflix covering the history of storytelling through the vast array of European mythology. Previously, his short films screened at numerous Oscar-qualifying film festivals all over the world and even picked up an award or two. Daniel recently started making commercials too. His latest spec ad for Burger King went viral on Reddit and got nominated for two YDAs .