Director's Works
Uni of Dyslexic Thinking, Anti-Commencement Speech VERSUS
VERSUS is a director duo comprising Serbian-Australian, Tanya Babić and Indonesian-Australian, Jason Sukadana.
Meeting at art school, the two bonded over a shared creative approach of combining contemporary art theory with commercial aesthetics.
Now known for striking imagery and a commitment to authentic storytelling, VERSUS craft compelling work that combines visual ambition with a trademark elegant sensibility.
Their award-winning work includes campaigns for international giants such as Nike, Google, Airbnb, YouTube, Audi and Virgin as well as original commissions from institutions such as Sydney Opera House, Powerhouse and Phoenix Central Park.
The University of Dyslexic thinking, a collaboration between Virgin and Made by Dyslexia, was created to teach the benefits of dyslexic thinking to aspiring business leaders via Open Universities around the world. To support the launch, Collider directors VERSUS teamed up with Collider Studio and DDB Melbourne to create the Anti-Commencement Speech, a film project that combined lyrical live action scenes in traditional universities with a groundbreaking method of using LiDAR scans to create 3D environments that were then dissembled and broken down to represent the crumbling of classical institutional thinking that Dyslexic approaches can represent.
Launched by Sir Richard Branson in New York for the UN General Assembly, the campaign was amplified in a global PR campaign by Adam&Eve London and rolled out across TikTok in modules supported by their new Symphony translation feature.
