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Jovem MK, Meu Karma Paladino, Kaique Alves
Czar SP, Kondzilla

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The director duo Paladino is made up of Beto Galloni and Gabriel Avelar. Paladino combines refined visual craft with the ability to create immersive narratives. Their work in advertising has led to collaborations with global brands, including McDonald’s, Uber, Coca-Cola, Nubank, and Google. Paladino’s work is celebrated for its creativity and precision, earning recognition in both commercials and music videos. Their recent accolades include a Silver award for Direction at Ciclope 2024 (Music Video), the New Generation Award at Berlin Commercial 2024, and the title of Best New Directors at the m-v-f Awards 2022. Paladino has also been finalists at top festivals such as 1.4 and Ciclope Latino

In the streets of Brazil, where hope often battles despair, Jovem MK confronts her father's criminal legacy through her short film inspired by her album, *Meu Karma*. This powerful narrative begins with a haunting truth: for many Brazilian youth, the first gift they receive is not a toy, but a gun. This stark reality sets the stage for a perilous journey of choices between crime and redemption. Through the lens of Jovem MK, a São Paulo rapper, the film unveils the harsh circumstances faced by young people in marginalized communities. Her work is more than just a story; it’s a vital social commentary on the alarming statistics published by Sou da Paz Institute, which reveal that over 70% of firearm victims in Brazil are Black or mixed-race individuals. Among those aged 10 to 19, that figure rises to a staggering 85%. This sobering reality inspires Jovem MK to spark crucial conversations about the violence that permeates these lives. *Meu Karma*, both an album and a cinematic exploration, captures the illusions and disillusionments of youth entangled in crime. It illustrates the rise and redemption of individuals striving for a better path against overwhelming odds. Filmed on a modest budget of only $30,000, this project demonstrates how authentic storytelling can resonate deeply without extensive financial resources. Jovem MK’s journey from the favela to a broader audience reflects a powerful commitment to amplify the voices of those often unheard. As we present this film to the festival, we invite viewers to engage with the raw truths of Brazilian youth and the choices they face every day. Through her artistry, Jovem MK not only shares her own story but also sheds light on the struggles and resilience of countless others navigating a world where the first gift can dictate a life’s trajectory.