Director's Works
Be Yourself & More Natanael Ericsson
Natanael began his directing filmmaking journey creating skateboard films and music videos with friends in his hometown in Sweden. After joining the new-land team as a director’s assistant for the full roster of directors, Natanael worked on large global campaigns for Volvo, H&M, and Mercedez-Benz. Soon after establishing himself as a director to watch and earning his stripes on the official roster, Natanael’s clients have included Bris, SEB Bank, adidas, Volvo, Telia, and H&M, as well as directing short films and documentaries. Natanael’s style is playful yet remarkably cinematic and narrative.
This film for H&M encourages people to celebrate diversity in all its forms. The film focuses on the utility of fashion in examining self-expression regardless of gender, race, age, or sexuality.
