Director's Works
TCL, Inspire Greatness Giorgio Bruni
Giorgio’s work explores the overlapping worlds of sport, fashion and contemporary culture. His ability to create raw and intimate human portraits alongside breathtakingly well-crafted imagery gives his work a distinct visual style. Giorgio started his career directing music videos Which led to him being shortlisted for Best New Director at the 2012 UKMVA’s. Charming and relentlessly enthusiastic by nature, Giorgio is a master of creating good energy on and off set with his infectious personality and inspiring professionalism.
Every player in the squad is a team player, willing to do what needs to be done, the hard graft, the sacrifices, giving for the good of the Arsenal team. The team-player mentality goes beyond the team. It can be found in the family, fans and friends that follow the team. This film celebrates what it takes to work and play with a team-player mentality and celebrate the values, character and ultimately the results that come from the humble and ernest belief in WE not ME that embodies the Arsenal attitude to the game.