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16th August 2018
Six of the best creative commercials
We like jaw-dropping in-camera feats. We like complex dramas too. And we certainly like funnies. It's all here in 1.4's global round-up of ads

Guinness, Dance directed by in/out, Riff Raff

Walmart, Ode to Motherhood directed by Mark Zibert, Scouts Honour

Hamburg Film Festival: A Thousand Words directed by JJ Keith, Nice Shirt Films

KOHO: Dream Thieves directed by Fleur Fortuné, Division Paris

Volkswagen, Raccoon directed by Scott Pickett, Soup Filmproduktion

Old Spice, Talk to the Land directed by Taika Waititi, Hungry Man

Credits

Guinness, Dance

Agency: AMV BBDO
Production company: RIFF RAFF Films
Post Production: MPC London
Editing Company: Final Cut
Agency Producer: Nikki Holbrow, Yvonne Chalkley
Creative Director: Martin Loraine, Steve Jones
Art Director: Nadja Lossgott
Copywriter: Nicholas Hulley
Director: in/out
Executive Producer: Matthew Fone, Natalie Arnett
Producer: Tom Knight
Editor: Amanda James
Audio Post Production: Factory / Anthony Moore

Walmart, Ode to Motherhood

Music: Massive
Agency: Camp Jefferson, Toronto
Production company: Scouts Honour
Editing Company: Saints
Visual Effects: Vanity
Production Designer: Jay Pooley
Agency Producer: Clair Galea
Director: Mark Zibert
Producer: Rita Popielak
Director of Photography: Chris Mably
Editor: Stephen Sora

Hamburg Film Festival: A Thousand Words

Production Company: Nice Shirt Films
Director: JJ Keith
Executive Producer: Richard Martin

KOHO: Dream Thieves

Agency: Cossette Toronto
Production Company: Division Paris
Post Production: Mikros-MPC, Paris
Location Service: FAMILY PRODUCTION
Global Chief Creative Officer: Peter Ignazi, Carlos Moreno
Agency Producer: Dena Thompson
Creative Director: Jaimes Zentil, Craig McIntosh
Director: Fleur Fortuné
Executive Producer: Jules de Chateleux
Director of Photography: Matias Boucard
Editor: Jean-Christophe Bouzy

Volkswagen, Raccoon

Music: Mokoh Music
Agency: Grabarz & Partner Werbeagentur
Production company: Soup Filmproduktion
Post Production: ARRI Media
Visual Effects: FableFX
Location Service: Navigator Kapstadt
Group Creative Director: Ralf Heuel
Agency Producer: Axel Doepner
Creative Director: Jakob Eckstein, Matthias Preuss
Director: Scott Pickett
Executive Producer: Stephan Fruth
Producer: Susanne Huggle
Director of Photography: Crighton Bone

Old Spice, Talk to the Land

Agency: Wieden+Kennedy Portland
Production company: Hungry Man
Director: Taika Waititi