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30th October 2012
Six of the best creative commercials
Kids and more kids, an interactive road trip for VW, a poignant war spot from Paul Hunter and singing goldfish from Jones + Tino

Steiff, Don’t Be Afraid Of The Dark directed by Denis Parchow

VW Golf 7, One Thing, directed by Todd Kellstein, Paydirt Pictures. See interactive campaign here

Trident, Pet Shop directed by Jones + Tino, Stink Sao Paulo

Ikea, Playing with my Friends directed by Dougal Wilson, Blink

Logitech UE, Truce directed by Paul Hunter, Prettybird

Cow and Gate, Supergroup directed by Jim Field Smith, RSA

Credits

2. VW Golf 7, One Thing

Agency: Adam and Eve DDB

Creative Director: Simon Richings

Project Director: Julien Buckley

Producer: Lucy Westmore

Production Company: Paydirt Pictures

Director: Todd Kellstein

Executive Producer: Jonathon Ker & Jeremy Barrett

Producer: Skot Bright

DOP: Todd Kellstein :u

Production Designer: Dave Corey

Editorial: Big Sky Editorial

Editor: Zimo Huang

Post Production Company: Big Sky

VFX Supervisor/Lead Compositor:  Ryan Sears

Telecine Company: Nice Shoes

Colorist:  Chris Ryan

Music Company:  Pulse

Sound Design: Chris Franklin/Nice Shoes

Composer: Audio Production Company & City: Sound Lounge, New York

 

Trident, Pet Shop

AGENCY: F/Nazca Saatchi & Saatchi

CREATIVE DIRECTOR: Fabio Fernandes | Eduardo Lima

HEAD OF ART: João Linneu

COPYWRITER: Eduardo Lima

ART DIRECTOR: João Linneu | Rodrigo Castellari | Theo Rocha

RTVC: Regiani Petinelli | Renato Chabuh

ACCOUNT SUPERVISOR: Marcello Penna | Saulo Sanchez | Camila Hamaoui |

Marcela Paiva

The Lovemarks Company

MEDIA: Lica Bueno | Sérgio Brotto | Kelly Prado | Nathalia Oliveira

PLANNER: José Porto | Dorian Dack | Rafael Camilo | Monica Bauer | Caio Felipe

PRODUCTION COMPANY: Stink São Paulo

DIRECTOR: Jones+Tino

ASSISTANT DIRECTOR: Luiz Otavio Machado

EXECUTIVE PRODUCER: Adriano Costa

PRODUCER: Murillo Barskeville

PRODUCER: Karin Nantes

ART DIRECTOR: Daniel Flaksman

D.O.P: Andre Faccioli

POST-PRODUCTION: Clan Vfx

EDITOR: Jones+Tino

SOUND HOUSE: Tentáculo

SOUND DESIGN/ARRANGEMENT: Ed Cortes

MUSIC: “Bohemian Rhapsody”, Queen.

CLIENT SUPERVISOR: Gonzalo Uribe | Vinicius Germano | Felipe Pedrolli | Ana Paula

 Ikea, Playin' with my Friends

Director: Dougal Wilson
Production Company: Blink
Executive Producer: James Bland
Producer: Ewen Brown
Production Manager: Beatrice Warren
Agency: Mother
Creative Director: Tim McNaughton, Freddy Mandy Creatives: Thom Whitaker, Danielle Noel
Agency Producer: Craig Keppler
1st AD: Jim Cole
DOP: Stephen Keith Roach
Art Director: Andy Kelly
Editor: Ed Cheesman– Final Cut
Post Production: MPC
VFX Producer: Julie Evans VFX Supervisor: Tom Harding VFX Team: Alex Chernogorods, Dan Cowley, Bevis. Colourist: Jean-Clement Soret
Sound Design: Sam Ashwell

5. Logitech UE, Truce

Director: Paul Hunter
Production Company: Prettybird
Executive Producer: Ali Brown
Producer: Mark Hall
Director of Photography: Frederick Backar
Agency: DOJO San Francisco
Agency Producer: David Verhoef
Executive Creative Director: Mauro Alencar
Executive Creative Director: Geoff Edwards
Creative Director: Chris Masse
Copywriter: Justin Kramm
Art Director: John O'Hea
Editing Company: Final Cut Los Angeles
Editor: Stephen Berger